Your Sound Is Your Identity

In radio, your sound is your brand. The moment someone tunes in, they form an opinion — Is this professional? Does it feel alive? Do I want to stay?

At ViaRad.io, we believe that every station — no matter the budget — can craft a sound that’s clear, exciting, and uniquely yours. With the right tools, smart settings, and good-quality audio material, you can sound world-class, even from your home studio.

Let’s explore how.


๐Ÿ“ฆ Start with the Source: Use Clean Audio Material

Before diving into processing, remember this golden rule:

๐Ÿง  Garbage in = garbage out.

Always use high-quality audio files:

  • Format: WAV, FLAC, or MP3 320 kbps minimum.

  • Avoid YouTube rips or overcompressed files.

  • Normalize levels to avoid jumps in volume.

๐ŸŽถ Your audio processor can polish a diamond — but it can’t fix a broken one.


โš™๏ธ Set Up Your Encoder & Mount Points Correctly

Your sound travels through two key areas in the streaming chain:

1. ๐ŸŽ›๏ธ Encoder Settings (BUTT, Rocket, etc.)

  • Match bitrate, codec, and channels with your server settings.

  • Use CBR (Constant Bitrate) to avoid playback issues.

  • Recommended sample rate: 44.1 kHz

2. ๐Ÿ“ Mount Point Settings

Access your mount points here:
๐Ÿ‘‰ https://blog.viarad.io/support/kb/articles/jW7oYrWq/mount-points

You can select:

  • Format: MP3 or AAC+

  • Bitrate: 24 to 320 kbps

  • AAC Encoding profile: HE-AAC v2, AAC LC, etc.

๐Ÿ’ก Remember: your encoder and mount point must match exactly.


๐Ÿงฐ Choose the Right Audio Processor

There are powerful tools for every budget — from professional broadcast hardware to free software options.

๐Ÿ’ป Software-Based Solutions

  • ๐Ÿ”ง Stereo Toolwww.stereotool.com
    The most advanced software processor in the world. Multiband compression, FM simulation, stereo widening, clipper, loudness control — everything.
    → Free version available with basic features.
    → Works as a standalone app or VST plugin.

  • ๐ŸŽ›๏ธ Breakaway One – claessonedwards.com
    Optimized for streaming, delivers powerful, clean loudness with easy-to-use presets.

  • ๐ŸŽ™๏ธ Audio Hijack (Mac only)www.rogueamoeba.com/audiohijack
    Real-time processing and effects routing — great for live DJs or podcasters.

๐Ÿ’ผ High-End Hardware (for big studios)

  • ๐Ÿ“ฆ Orban Optimodwww.orban.com
    Industry-standard audio processor. Models like the 5500i or 8700i offer multiband processing, intelligent loudness, and unmatched consistency. See also OPTIMOD-PC 1101e.

  • ๐ŸŽš๏ธ Omnia ONE / Omnia.9www.telosalliance.com/omnia
    Clean, open sound with deep customization — used by pro broadcasters worldwide.

๐Ÿ’ก You don’t need to start with hardware — many top internet stations use only software and sound fantastic.


๐ŸŽ›๏ธ EQ & Compression — Shaping Your Signature Sound

Whether you use a processor or your encoder includes EQ/FX tools, here’s a baseline you can build from:

โœ… Basic EQ Preset (General Purpose)

Band Adjust Why
80–120 Hz +2 dB Adds warmth, fullness
300–600 Hz -1 to -3 dB Clears muddy sound
2–4 kHz +2 dB Enhances vocal clarity
8–12 kHz +2 dB Adds sparkle and definition

โœ… Basic Compression Settings

Setting Voice Music
Ratio 2:1 – 3:1 3:1 – 5:1
Attack 10–30 ms 5–20 ms
Release 100–250 ms 50–200 ms
Threshold Set to just start compressing peaks Smooth out loud parts

๐Ÿ”’ Always end your chain with a limiter set just below 0 dBFS (e.g., -0.5 dB) to avoid clipping.


๐ŸŽจ Sound Profiles: Match Your Style

Each station has a personality. Here’s how to shape yours:

Goal EQ/Processing Tips
Warm & smooth Boost low mids (150–250 Hz), gentle top-end
Crisp & bright Boost 3–6 kHz, clean up mids
Loud & powerful Use multiband compression, tight limiter
Soft & emotional Slow compression, wide stereo, soft highs
Raw & energetic Minimal processing, focused EQ, mid boost

๐Ÿงช Test, Listen, Adjust — Then Listen Again

No processor or EQ can decide for you. You have to listen carefully, on multiple devices:

โœ… Studio monitors
โœ… Headphones
โœ… Smartphones
โœ… Car speakers
โœ… Low-speed connections (simulate mobile data)

๐Ÿ” Try different bitrates and formats.
๐ŸŽง Save and compare presets.
๐Ÿง  Use your ears — trust them.


๐Ÿ’ฌ Real Talk: You Can Sound Amazing

It doesn’t matter if you’re broadcasting from your bedroom or a professional studio — great sound is within your reach. It’s not about money — it’s about intention, learning, and testing.

Even small tweaks in EQ or using Stereo Tool’s free version can make a huge difference. Over time, you’ll develop a sound your audience will instantly recognize.

๐ŸŽ™๏ธ Your stream deserves to sound like a brand.
๐ŸŽฏ And with ViaRad.io — you’re already halfway there.